Why TagMaster stock moves
TagMaster rose clearly while the market fell clearly.
Written after the close on ·
Why today
16,415 news analyzed todayTagMaster rose clearly while the market fell clearly.
No company news from that session explains the move.
Over the last five trading days it rose slightly, while OMX Stockholm 30 was roughly unchanged.
Earlier, TagMaster reported a strong third quarter, with higher profitability and gross margin, which likely supports the stock.
Next, its earnings release is due on Thursday 4 February 2027.
Today's move of +1.88% was 1.3 times a normal day's 1.5%. OMX Stockholm 30 moved −1.01% on the same day.
TagMaster +1.88%OMX Stockholm 30 −1.01%Against the market
What analysts expect, and how often they have been right
Analysts’ estimates for TagMaster.
TagMaster earned more than expected in 2 out of 5 reports.
Not in the chart because no estimate and result are available: 7 of the 12 reports in this period, the latest on October 28, 2026.
For comparison, about 46% of reports from Nordic companies beat the estimate in the last three years.
The share moved in the same direction as the earnings surprise in 5 out of 5 reports with a measured move, against about 63% of reports from Nordic companies.
Price targets
Latest price 32.50 SEK
Earnings against expectations, and the share’s reaction
Expected EPSAbove estimateBelow estimateAs expectedSEK
For the current fiscal year, expected earnings per share changed from 2.61 SEK three months ago to 2.84 SEK now. 2026 estimate: 2.84 SEK. 2027 estimate: 3.37 SEK. One analyst made these estimates.
Has the share price followed the business?
Price and earnings moved in the same direction: 2 out of 3 years. Across Nordic companies, that happens in about 60% of years. In 2025, the price changed +33% and earnings per share went from 0.32 SEK to 1.54 SEK.
Revenue, profit and market cap
RevenueProfitMarket capHatched bars: analysts’ estimates.m SEK
Assets, liabilities and market cap
AssetsLiabilitiesMarket capm SEK
Price and earnings moved in the same direction: 2 out of 3 years.Market cap (Now): 476 m SEKRevenue 2025: 483 m SEK
What the key figures say about TagMaster
The figures connect what TagMaster earns with what investors pay.
The line shows the share price in the same year, on its own scale. Hatched bars: analysts’ estimates.
Profit divided by the number of shares. Each share represents this much of the earnings.
2022–2025: 0.32 SEK–1.65 SEK. Peers: Waystream Group 0.21 SEK, Maven Wireless Sweden -0.30 SEK, Net Insight -0.12 SEK. 2026 estimate: 2.84 SEK (2.84 SEK–2.84 SEK). 2027 estimate: 3.37 SEK (3.37 SEK–3.37 SEK).
What the company sold during the year.
2022–2025: 359 m SEK–483 m SEK. Peers: Waystream Group 145 m SEK, Maven Wireless Sweden 150 m SEK, Net Insight 424 m SEK. 2026 estimate: 476 m SEK (476 m SEK–476 m SEK). 2027 estimate: 506 m SEK (506 m SEK–506 m SEK).
The percentage of revenue left after the costs of running the business.
2022–2025: −2.8%–6.3%. Peers: Waystream Group 3.0%, Maven Wireless Sweden −10.2%, Net Insight −8.5%.
Profit as a percentage of shareholders’ money in the company.
2022–2025: 1.6%–9.6%. Peers: Waystream Group 2.2%, Maven Wireless Sweden −14.0%, Net Insight −7.1%.
The price investors pay for each unit of annual earnings per share. Not shown for a loss.
2022–2025: 6.6–41.4. Peers: Waystream Group 180.0. 2026 estimate: 11.4. 2027 estimate: 9.6.
What investors pay for each unit the company sells.
2022–2025: 0.45–0.84. Peers: Waystream Group 2.29, Maven Wireless Sweden 1.80, Net Insight 2.00. 2026 estimate: 1.00. 2027 estimate: 0.94.
Net debt divided by operating earnings before depreciation and amortisation.
2022–2025: 0.68–2.40. Peers: Waystream Group -0.68.
More key figures
Market cap divided by shareholders’ equity, what remains after liabilities.
2022–2025: 0.64–1.32. Peers: Waystream Group 3.41, Maven Wireless Sweden 2.19, Net Insight 1.44.
Market cap plus net debt, divided by operating earnings. This includes debt.
2022–2025: 8.5–31.5.
Cash left after investments, divided by the number of shares.
2022–2025: -0.55 SEK–3.94 SEK. Peers: Waystream Group 2.36 SEK, Maven Wireless Sweden -0.57 SEK, Net Insight -0.12 SEK.
The percentage of assets financed by shareholders’ equity.
2022–2025: 51.4%–60.9%.
What to watch next, and why
The earnings report shows how TagMaster's revenue and profit have changed.
- Earnings report
The earnings report shows how TagMaster's revenue and profit have changed.
Add to calendar
Earnings report
Next report: · Add to calendar · Google Calendar
On its last 16 report days TagMaster usually moved about 10.0%. On a normal day it moves 1.5%.
+15.58% Why? −9.09% +12.40% +10.33%
10,000 SEK in TagMaster bought on November 7, 2016 is worth 14,200 SEK today, with dividends reinvested.
What would 10,000 SEK in TagMaster be worth today? →
What would 10,000 SEK in TagMaster be worth today?
14,200 SEK
with dividends reinvested, bought on November 7, 2016.
At worst it was worth 4,370 SEK (October 18, 2022).
The five biggest days of the journey
· +27.8% · the whole market fell 0.4% the same day · report day
· +23.3% · the whole market rose 1.0% the same day
· +21.5% · the whole market rose 0.3% the same day
· +20.0% · the whole market rose 1.0% the same day
· −18.2% · the whole market rose 0.1% the same day
Earlier days
+3.83% market −0.11% TagMaster rose slightly over the week while the broader market was roughly flat. Read →
TagMaster rose slightly over the week while the broader market was roughly flat.
The gain came in the final session, when the shares rose clearly against a clearly falling OMX Stockholm 30.
Trading was around its usual level, so the move was not driven by unusual activity.
Company news was limited to the third-quarter report published on 28 October, which showed higher profitability and gross margin despite flat sales.
+0.63% market −0.32% TagMaster Stockholm: flat without a company-news explanation. Read →
TagMaster Stockholm: flat without a company-news explanation.
Over the last five trading days, TagMaster was roughly unchanged, while OMX Stockholm 30 rose slightly.
Last session, TagMaster was roughly unchanged while OMX Stockholm 30 fell slightly, so it moved less than the market.
The move was an ordinary size for TagMaster, with trading well above its usual level.
Next, the company reports its annual earnings on Thursday 4 February 2027.
+12.59% market +3.01% TagMaster rose sharply over the week, a big move for the stock and clearly stronger than the OMX Stockholm 30 market index. Read →
TagMaster rose sharply over the week, a big move for the stock and clearly stronger than the OMX Stockholm 30 market index.
The main driver was its third-quarter report, published on Wednesday 28 October, which showed higher profitability and stronger gross margins despite slightly lower sales.
The next earnings report is due Thursday 4 February 2027.
+15.58% market +0.33% TagMaster rose on the trading day, far more than the market. Read →
TagMaster rose on the trading day, far more than the market.
The stock rose very sharply, while OMX Stockholm 30 rose only slightly, so the move was clearly apart from the market.
The main reason is the quarterly report published that day: operating profit rose to 14.5 MSEK from 9.9 MSEK, and the gross margin, the share of sales left after direct costs, improved.
Over the last five trading days the stock rose very sharply, while the market rose slightly.
The move was very big for TagMaster, and the trading volume was well above its usual level.
Learn more · Why do stocks go up and down?