Why Appear stock moves
Appear rose today on its Capital Markets Day invitation.
The explanation was written at 13:27 on ·
Why today
20,421 news analyzed todayAppear rose today on its Capital Markets Day invitation.
Over the last five trading days, Appear was roughly unchanged while the market fell clearly, so it held up better.
The Capital Markets Day invitation was published this morning, which is the reason the brief gives for today's move.
Investors may be reacting to the company's growth plans and its Sky partnership shown at the event.
Today's move of +3.37% was 2.0 times a normal day's 1.7%. Oslo Børs benchmark index moved +1.00% on the same day.
Appear +3.37%
What analysts expect, and how often they have been right
Analysts’ estimates for Appear.
Ratings
Price targets
Latest price 36.80 NOK
For the current fiscal year, expected earnings per share changed from 3.34 NOK three months ago to 1.69 NOK now. 2026 estimate: 1.69 NOK. 2027 estimate: 3.04 NOK.
Has the share price followed the business?
The figures connect what Appear earns with what investors pay.
Revenue, profit and market cap
RevenueProfitMarket capHatched bars: analysts’ estimates.bn NOK
Assets, liabilities and market cap
AssetsLiabilitiesMarket capbn NOK
Market cap (Now): 1.5 bn NOKRevenue 2025: 801 m NOK
What the key figures say about Appear
The figures connect what Appear earns with what investors pay.
The line shows the share price in the same year, on its own scale. Hatched bars: analysts’ estimates.
Profit divided by the number of shares. Each share represents this much of the earnings.
2022–2025: -0.33 NOK–3.40 NOK. Peers: Fractal Gaming Group -0.80 SEK, Cyviz -2.74 NOK, Tobii -2.10 SEK. 2026 estimate: 1.69 NOK (1.35 NOK–2.03 NOK). 2027 estimate: 3.04 NOK (2.66 NOK–3.41 NOK).
What the company sold during the year.
2022–2025: 316 m NOK–801 m NOK. Peers: Fractal Gaming Group 581 m SEK, Cyviz 490 m NOK, Tobii 652 m SEK. 2026 estimate: 817 m NOK (793 m NOK–841 m NOK). 2027 estimate: 980 m NOK (977 m NOK–982 m NOK).
The percentage of revenue left after the costs of running the business.
2022–2025: −7.2%–21.3%. Peers: Fractal Gaming Group 6.1%, Cyviz −6.0%, Tobii −65.6%.
Profit as a percentage of shareholders’ money in the company.
2022–2025: −8.1%–26.0%. Peers: Fractal Gaming Group −5.9%, Cyviz −47.7%, Tobii −138.7%.
The price investors pay for each unit of annual earnings per share. Not shown for a loss.
2022–2025: 24.5–24.5. 2026 estimate: 21.8. 2027 estimate: 12.1.
What investors pay for each unit the company sells.
2022–2025: 4.22–4.22. Peers: Fractal Gaming Group 0.73, Cyviz 0.58, Tobii 0.25. 2026 estimate: 1.83. 2027 estimate: 1.53.
Net debt divided by operating earnings before depreciation and amortisation.
2022–2025: -2.69–-1.54. Peers: Tobii 38.21.
More key figures
Market cap divided by shareholders’ equity, what remains after liabilities.
2022–2025: 5.74–5.74. Peers: Fractal Gaming Group 1.03, Cyviz 5.09, Tobii 1.41.
Market cap plus net debt, divided by operating earnings. This includes debt.
2022–2025: 17.1–17.1.
Cash left after investments, divided by the number of shares.
2022–2025: -1.23 NOK–1.92 NOK. Peers: Fractal Gaming Group -0.43 SEK, Cyviz -1.27 NOK, Tobii 0.25 SEK.
The percentage of assets financed by shareholders’ equity.
2022–2025: 58.4%–68.7%.
Earnings report
+0.83% −0.44% −0.26% −5.72%
10,000 NOK in Appear bought on November 6, 2025 is worth 5,260 NOK today, with dividends reinvested.
The same amount in OSEBX with dividends would have become 12,900 NOK.
What would 10,000 NOK in Appear be worth today? →
What would 10,000 NOK in Appear be worth today?
5,260 NOK
with dividends reinvested, bought on November 6, 2025. The same amount in OSEBX with dividends would have become 12,900 NOK.
At worst it was worth 4,310 NOK (October 23, 2026).
The five biggest days of the journey
· −33.7% · the whole market fell 0.3% the same day
· +8.4% · the whole market fell 2.8% the same day
· +8.1% · the whole market fell 0.8% the same day
· +7.8% · the whole market rose 0.8% the same day
· +7.6% · the whole market rose 1.1% the same day · Why?
Earlier days
+1.42% Appear rose slightly, against a falling Oslo Børs. Read →
Appear rose slightly, against a falling Oslo Børs.
No company news explains it.
Over the last five trading days Appear rose clearly while the benchmark index fell sharply.
The move was ordinary for Appear and traded volume was well below usual, so there is no clear single cause.
Earlier news included a board-linked insider buying shares on November 2 and a new CFO, Petter Lade, to join by May 2027; both are background, not the cause.
+3.79% Appear rose clearly over the week's trading days, while the Oslo Børs index fell sharply. Read →
Appear rose clearly over the week's trading days, while the Oslo Børs index fell sharply.
The move was ordinary in size for the stock, on thin trading.
Likely drivers: an insider-linked company bought shares at NOK 34.00 early in the week.
Appear also named Petter Lade as its new finance chief, joining no later than May 2027.
−5.39% Appear fell sharply, more than the market. Read →
Appear fell sharply, more than the market.
The Oslo benchmark index also fell sharply that day, so the market was weak too.
No company news from that session explains the move.
Over the last five trading days Appear fell slightly, about in line with the market.
Earlier news includes an insider-linked purchase of shares at NOK 34 and the new CFO appointment, both before the session, and Q3 results released last week, which showed revenue down 6.2%.
+1.37% Appear rose, against a clearly falling Oslo market. Read →
Appear rose, against a clearly falling Oslo market.
Company news from that session was small: a board-linked company bought shares at NOK 34.00, and the CFO appointment was announced.
Neither clearly explains the move, and the move itself was an ordinary-sized day for the stock.
Over five days it rose sharply, unlike the falling index.
+6.41% Appear rose, against a market that fell sharply. Read →
Appear rose, against a market that fell sharply.
Over the last five trading days, Appear rose sharply while the Oslo Børs benchmark index fell slightly.
The last session's move was very big for Appear, rarer than most of its days over the past year.
Trading volume was well above its usual level.
The main driver is likely the company news from that session, though no single event is confirmed as the cause.
−5.51% Appear fell sharply without a company-news explanation. Read →
Appear fell sharply without a company-news explanation.
Appear fell very sharply yesterday, while the Oslo Børs benchmark index rose slightly, so the stock moved against the market.
The move was very big for Appear, about four times a normal day, and trading was roughly twice its usual level.
The company published its third quarter report yesterday before the session opened, showing revenue down 6.2% year-on-year, with guidance reaffirmed.
Over the last five trading days, Appear rose very sharply, well ahead of a sharply rising market and peers.
+13.58% Appear rose very sharply over the week, moving far more than the Oslo Børs index, which also rose. Read →
Appear rose very sharply over the week, moving far more than the Oslo Børs index, which also rose.
The move was very big for Appear, rare in the past year.
The main driver was likely the Q3 2026 interim report, published 29 October, which showed revenue down 6.2% year-on-year but guidance reaffirmed.
The sector's median move over the same days was also positive, so part of the gain may reflect broader sentiment.
+5.57% Appear rose, while the Oslo Børs index was roughly flat. Read →
Appear rose, while the Oslo Børs index was roughly flat.
Appear rose more than the market over the last five trading days, and the move was big for the stock.
The last session had no company news, so no specific event explains the rise; the most likely driver is trading interest, as volume ran well above normal.
The company will publish its third quarter 2026 financial report on Thursday 29 October 2026 at 07:00 CEST; that is the next event to watch.
+4.92% Appear rose, while the Oslo Børs index was roughly flat. Read →
Appear rose, while the Oslo Børs index was roughly flat.
No company news explains the move.
Over the last five trading days, Appear rose slightly, while the market rose clearly.
Appear's next quarterly report, its third-quarter results, is due Thursday 29 October.
The stock is well below its high of the past year, set in mid-December last year.
+7.62% Appear rose very sharply without company news. Read →
Appear rose very sharply without company news.
In the last session Appear rose very sharply while Oslo Børs rose sharply, so the stock moved more than the market.
Over the last five trading days Appear fell sharply while the Oslo Børs index rose clearly, moving against the market.
No news from that session explains the rise, so the cause is unclear.
The move was about five times a normal day for Appear and trading volume was about four times usual.
−11.70% Appear fell sharply over the last five trading days while the wider market was roughly flat. Read →
Appear fell sharply over the last five trading days while the wider market was roughly flat.
The drop was very big for the company, and it came alongside much heavier trading than usual.
The main company news was DNB Carnegie cutting its price target, the share price it sees as fair, to 51 kroner from 90, while keeping its buy rating.
Lower targets from analysts often weigh on a share, partly because they signal less optimism about future profit.
−6.38% Appear fell very sharply, with no clear company news explaining it. Read →
Appear fell very sharply, with no clear company news explaining it.
Over the same day Oslo Børs fell sharply too, so the stock fell more than the market.
The fall came on heavy trading, about twice a normal session.
Over the last five trading days Appear fell sharply while the market was roughly flat.
−5.43% Appear fell sharply, moving well more than the market, which fell clearly. Read →
Appear fell sharply, moving well more than the market, which fell clearly.
No company news explains the move.
Over the last five trading days, Appear was roughly unchanged while the Oslo Børs index was also roughly flat.
The move was very big for Appear, rare compared with its past year.
Trading was heavy, well above its usual level, so the drop came with strong selling.
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