Learn the stock market › Risk › Lesson 2 of 5
Two ways to measure risk
Swings and falls
The first measure, volatility, tells you how far the price usually moves, up or down, from one day to the next. It is the standard deviation of the daily moves, and the larger the number, the more the stock swings. The second is the largest fall from an earlier high to a later low. It says how badly things went, at worst, for someone who bought on the wrong day.
Here are both for the 20 companies since Nov 6, 2021, in alphabetical order:
| Company | Daily move | Largest fall | Sharpe ratio |
|---|---|---|---|
| AMD | 3.69% | −65% | 0.67 |
| Alphabet | 2.05% | −44% | 0.57 |
| Amazon | 2.31% | −56% | 0.40 |
| Apple | 1.77% | −33% | 0.74 |
| Berkshire Hathaway | 1.09% | −27% | 0.88 |
| Broadcom | 2.83% | −41% | 1.00 |
| Costco | 1.45% | −31% | 0.81 |
| Eli Lilly | 2.07% | −34% | 1.20 |
| Exxon Mobil | 1.68% | −21% | 0.96 |
| JPMorgan Chase | 1.54% | −38% | 0.78 |
| Mastercard | 1.50% | −28% | 0.67 |
| Meta | 2.86% | −74% | 0.49 |
| Microsoft | 1.79% | −37% | 0.49 |
| Netflix | 2.76% | −76% | 0.22 |
| Nvidia | 3.26% | −66% | 0.96 |
| Oracle | 2.84% | −65% | 0.34 |
| Palantir | 4.23% | −78% | 0.86 |
| Tesla | 3.76% | −73% | 0.27 |
| Visa | 1.43% | −24% | 0.72 |
| Walmart | 1.43% | −26% | 0.99 |
Berkshire Hathaway swung the least, 1.09% a day, and Palantir the most, 4.23%. But the two measures do not always agree. Alphabet was in the calmer half, at 2.05% a day, and still fell 44%. Eli Lilly was in the wilder half, at 2.07% a day, and fell at most 34%. The swings say how bumpy the ride is, the fall how deep it went.
The Sharpe ratio
The Sharpe ratio, which William Sharpe described in 1966, divides the return by the swings. A higher number means more return for each percent of volatility, over the period that was measured. Strictly, the return on a risk-free investment is taken off the return first; here it is left in, so the number comes out a little higher than with the interest rate.
This is how it works out for Berkshire Hathaway. The average daily move, times 252 trading days, comes to 15.2% a year. The yearly volatility is the daily one times the square root of 252, which is 17.3%. 15.2% divided by 17.3% is 0.88.
The Sharpe ratio counts only the swings, not how deep the falls went, and it is built on a period that is already over. The same company can get a very different ratio over the next five years. That is why it pays to look at both measures.
Source
- William F. Sharpe, The Sharpe Ratio, The Journal of Portfolio Management, Fall 1994, read on 6 November 2026.
Test yourself
Company A moves 1.3% on an ordinary day and company B 2.5%. What do you know about their largest falls?